Zoo Land Design – Medydesign Studio

client

Zoo Land

year

2024

service name

UX&UI Design, User Research, Visiual Design

budget

£20k

Project Duration

3 Weeks

01.

Intro of case

Zoo Simulator is an interactive, gamified dashboard that allows users to explore, monitor, and care for virtual zoo animals.

The experience blends education, entertainment, and management tools, giving users a playful yet functional interface for navigating animal stats, wellness, and habitat information.

User Persona: Alex Name: Alex Age: 21 Profile: Casual Player & Animal Enthusiast Description: Alex enjoys light, interactive games that let him learn new things without feeling overwhelmed. He’s curious, easily engaged by visuals, and values simple, intuitive interfaces.

Problems Traditional animal information feels boring or text-heavy Lack of clarity around how to improve animal well-being Navigation between habitats can feel confusing or cluttered Weak or unclear reward systems reduce motivation Overloaded dashboards make it hard to find important information quickly

Goals Learn about animals in an interactive and engaging way Maintain animal health and happiness within the simulator Explore different habitats and discover new species Earn rewards and progress by keeping animals healthy Navigate information quickly and intuitively

Needs Visually engaging and interactive educational content Immediate feedback from actions (feeding, caring, interactions) Clear health, hunger, and happiness indicators Easy, intuitive navigation through habitats and animals A rewarding progression system with achievements or unlockables

02.

Work challenges

For Zoo Land, we designed a dashboard that provides a clear and intuitive overview of the main animal groups within the zoo environment. The interface is structured to make monitoring and exploring animal data simple, engaging, and visually organized.

The layout is divided into three main sections—Monkeys, Giraffes, and Elephants—each featuring a visual area, key information panels displaying total animals and average health, a species slider for quick browsing, and an “Explore” option that leads to more detailed insights. At the top, a clean header with the Zoo Land title and quick navigation supports easy orientation across the platform.

Our goal at Medy Design was to create a clean, user-friendly dashboard that allows users to easily monitor animal wellbeing, explore species information, and interact with zoo data while maintaining a strong visual hierarchy and playful experience. 🐘🐒🦒

Dashboard: Grid-based layout showing animal types (Monkeys, Giraffes, Elephants) with health progress bars and icons.

Accessibility: High-contrast mode, screen-reader labels, clear typography.

User Controls: Central “Feed Animals” and “Pass Time” buttons with hover animations.

Summary Panel: Displays total animals, average health, and trend graphs.

Alerts & Notifications: Highlight critical health statuses using color cues and pop-ups.

03.

Main result

Zoo Land Simulator delivers an engaging and intuitive management experience where users can easily monitor and care for virtual zoo animals. The dashboard balances clear data visualization with playful, immersive design, allowing players to stay informed while feeling emotionally connected to the animals. By combining structured information with engaging visuals and storytelling elements, the experience encourages users to act as both caretakers and explorers within the virtual zoo. 🐾

Testing & Iteration After the initial design, we test the prototypes with actual users, gather feedback, and make iterative improvements until the experience is seamless. Implementation Support Once the final design is approved, we work closely with your development team to ensure the UX vision is accurately implemented in the final product.

Let’s discuss your project now!